IN-HOUSE
The objective of this project was to launch the fashion startup called In-House, which amalgamates the best streetwear brands curated by tastemakers including athletes, musicians, entertainers, and more. Our aim was to design a sophisticated, uncluttered, and appealing appearance that allows easy navigation and growth. The primary challenge was to craft a comprehensive brand guide and logo that encapsulates the diverse styles and assets that In-House offers..
LOGO EXPLORATION
BRAND ACTIVATION & PROMOTION
NFT RELEASE